Klue Announces Partnership with Stanford and Crossover Health for Its Behavior Change Tracker

Klue, a software company developing an operating system for behavior change, is now working with Stanford University and Crossover Health, to study the efficacy of Klue’s modules to affect change. The company also announced it will present the first two modules of its operating system at the HLTH conference, May 7, in Las Vegas, Nevada.

Klue is partnering with Crossover Health in its Bay Area clinics. Through this collaboration, Klue will be rolling out its AI-based offering that employs evidence-based advice to persuade patients to do and do not certain things.

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Crossover Health is guiding health lobbyists across the United States in providing a thorough health management platform consisting of physical clinics, complete virtual care, and digital health enabled services for the people.

“Our work with Crossover Health and at Stanford University are key to further accelerating our discovery of the full potential of Klue,” said Klue’s CEO and co-founder Katelijn Vleugels. “Our partnership with Crossover Health is a first-of-its-kind AI solution for behavior change deployed within an evidence-based setting.”

To understand what a user is doing, especially his or her eating and drinking habit, Klue’s software depends on input data and readings accumulated from Apple Watch, and many other similar devices. “We are showing that the wrist’s movements themselves contain uniquely valuable insights from which we can unlock new behaviors in ways that weren’t previously possible,” said Katelijn Vleugels, the CEO of Klue. “Because what we do with our hands is key to very important behaviors, like eating for instance, being able to read the hands’ movements for the first time opens the door to offering users automatic micro-nudges that can lead to better habits.”

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Dr. Christopher Gardner, Prof. of Medicine and Director of Nutrition Studies at the Stanford Prevention Research Center is leading Klue’s Stanford collaboration. The partnership’ first project was a 5-week clinical study to explore the potential impact of Klue’s Mindful Eating Messenger and Hydration Coach on eating behaviors and mindfulness.

By understanding how fast and how much a person eats, the Mindful Eating Messenger module offers personalized, actionable, real-time micro-nudges to follow specific eating behaviors, like eating more slowly or avoid late-night snacking. This empowers the user to adopt a new eating habit that can reverse obesity or speed up the achievement of top level performance.

By employing the Hydration Coach, users can set their own daily hydration goals, and automatically track progress. It teaches users throughout the day to stay adequately hydrated. Progresses and nudges are personalized to each user.