After gaining a major market share as a successful sleep tracker, Oura ring now has a new feature called Moment, which can track your meditation and other mindfulness practices.
“What I’ve appreciated the most about the Oura Ring is that simply wearing it is a powerful reminder of how important sleep is to my health. Now, with the Moment feature, I have a great reminder of my meditation practice, and one that will help me understand how I’m doing,” said Jack Dorsey, Founder and CEO of Twitter and Square.
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Built on Oura’s sleep tracking features, Moment gives users with information about their heart rate, HRV, body temperature, respiratory rate, and sleep stages. The app also provides analysis of optimal sleep schedules, sleep trends over time, readiness for peak mental and physical performance, and overall recovery, said the company in a press release.
Moment uses resting heart rate and heart rate variability (HRV) to track the impact of a session, two data points highly correlated with stress and heart health. Oura Ring users can now see precisely how meditation affects stress levels, sleep, and overall health.
Oura was deliberately designed as a ring (rather than a wrist worn device) because the arterial pulse at the finger delivers a significantly more accurate reading than what can be collected from the wrist. The Oura Ring measures blood volume pulse directly from the palmar arteries of the finger with infrared LED sensors. The personalized data allow users to work toward decreasing stress and increasing heart health.
“Oura is solving a universal problem of helping people to get enough quality sleep. Moment is a natural adjacency of the Oura Ring into the growing meditation space, I’m excited that companies like Oura are helping users understand the connection between body and mind,” said Michael Dell, Chair and CEO of Dell Technologies and MSD Capital, an investor in Oura.
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Oura Ring’s performance has convinced well-known biohackers and longevity leaders like Bulletproof founder Dave Asprey and tech leaders like Digg founder Kevin Rose to become investors in the company. Oura is also worn by professional athletes like Drew Brees, Kevin Love, Lance Armstrong, and Manu Ginobili and actress Ali Landry.
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