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WHOOP Howard University partnership

Human Performance Company WHOOP Becomes Official Performance Partner of Howard University Athletics

Howard University Department of Athletics and WHOOP announced a new multi-year deal that names WHOOP the Official Performance Partner of the school. The initial launch of the partnership will bring […]
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Sweat sensors for autism

Sweat Sensors to Predict Behavioral Issues in Autistic Children

Children affected by autism can become unruly and aggressive, often without any warnings. For normal people, it’s very natural to sweat when they become stressed. Now, University of Missouri (MU) […]
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Winning the Wearables Race Through Human Psychology

Ever wonder why we do what we do? From a product management perspective, understanding the human psychology behind intent, purchase, and sustained use can make the difference between a wild […]
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